June 28, 2012 admin

The Children’s Media Conference always promises to be a great event, with wide-ranging panel debates and in-depth workshops: it demonstrates some of the best conference programming around – a brilliant opportunity to catch up with what’s going on in the industry and also to catch up with friends…

Plug-in Media has a long-standing involvement with the conference as Juliet is on the organising committee and has produced and exec produced a number of varied sessions over the years. This year the Plug-in contingent is three-strong – with Juliet, Dom and Ben all heading up to Sheffield to join in on the action and this is what they have in store for CMC punters this year….

The Opening Quiz, Answers on a Postcard
9.30, Thursday 5th July, Cinema 4

The CMC quiz is one of the highlights of the conference and we’re sure this year will be no exception with our very own Dom Minns on the panel. As it’s an Olympic year, Dom will be stepping into the sneakers of great sportsmen and women before him as the quiz gets the Question of Sport treatment!

As you can imagine Dom’s been in serious training for the prestigious event…6am starts with Igglepiggle and Upsy Daisy, late nights tucked up with Horrid Henry and weekends making sure he knows his Moomins from his Moshi Monsters. With this kind of commitment, usually reserved for top athletes in the field, (Jenny, aged 6) we’re confident Dom’s going to achieve a score that Sue Barker would be proud of.

Let’s Get Physical
3.30, Thursday 5th July, HUBS C

Plug-in Media has a pretty good track record of using cool motion detection techniques in their games, and it seems we’re not the only ones to be excited by this kind of technology. So this year at CMC our producer, Ben Simpson has brought together industry experts to discuss the value of motion in entertainment, both in games and through linear broadcast.

    Daniel Bays of Tree Fu Tom fame will join the panel to provide insight into how the show was designed and made – demonstrating all the fun to be had with Tree Fu Magic! Also on the panel is industry veteran, Josh Atkins who will be talking about his latest interactive TV project: Kinect Sesame Street TV, which is a joint partnership between Microsoft and Sesame Workshop. Ruth Chalmers, a freelance director and writer who has a special interest in connected viewing for young children will be showing research demos on some interesting break-the-fourth-wall projects. Finally, CEO of Zoonami, Martin Hollis will be providing us with his insight into the creative process of developing interactive games.

    Chairing the panel is Tate Kids editor Sharna Jackson. You may be aware that Sharna commissioned Plug-in Media’s award winning project Airbrush, which uses webcam technology that allows you to ‘paint with air’.

    OMG£££ – Magnetising and Monetising Apps
    2pm, Friday 6th July, Cinema 3

    Finally Juliet has been exec-ing Charles Kriel’s panel on monetising children’s apps.

    This session will look at case studies and best practice to magnetise apps, attract downloads – and strategies for monetisation – including the ethics of monetisation whether you should generate revenue at the point-of-sale, through services, extra content and collectibles.

    Providing us with expert insight, is Jeff Jones, Vice-President and General Manager of Digital Games, EMEA for Disney Interactive Media Group; Jason Krogh, Founder and Director of zinc Roe Design, an award-winning Canadian studio specialising in creating digital media for kids (and our competition at Prix Jeunesse); Nicholas Lovell, founder of Games Brief; MD of Penguin Digital Anna Rafferty and finally, Mark Sorrell, award-winning Games Director & Development Producer at Somethin’ Else.

    If you’re heading to CMC and would like to catch up with any of the Plug-in crew then please get in touch to organise a meeting!